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Literary geography is the study of the relation between literary and geographical space. Geoliterary space is composed of literary places, routes and landscapes. “A literary landscape is a complex geoliterary space locus that is associated with a particular writer” (quoted from “The cultural geography” by Vladimir Kalutskov). One of the stages of literary landscape preservation and development is its animation, which means the “saturation of landscapes with material and non-material components, such as images connected with folklore, history, culture and local events” (the definition given by Vladimir Kalutskov). The animation of cultural landscapes means the reconstruction of the rituals, games and life of the people that lived in the area at the time of writing. Literary landscapes can also be animated by staging the scenes from the literary works of writers in the landscape that was described by them. It means that the setting in the book becomes the place where the play is set, thus, the landscape becomes the scenery. The present report sets out views on the way literary landscapes are animated at museums through theatrelization: the use of performance and historical reenactment during festivals and excursions.