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Like many major national universities, Lomonosov Moscow State University updates its approach to structural changes while facing the ongoing transition to a globalized academic network. Asserting global positions along with maintaining traditionally strong regional and supra-regional status means to meticulously question or refine many of the recognized benchmarks and quality indicators otherwise widely accepted in national and international rankings. How not to get lost in the absorbing quest for recognition, and how to keep being up to the mark in research and education? The presentation is a case study of the top CIS University updating its internationalization strategy.