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The paper is aimed at summarizing the experience of carrying out the initiative project in Russia aimed at integrating the electronic literature into the educational process in higher education. The project was the multipurpose research that included different curriculum areas (English as a second language, literature and pedagogy). Its educational goal was presenting digital narrative to different categories of Russian students. First, to Russian students who study literature in order to train their skills in literary text analysis. Second, the Inanimate Alice’s episodes were presented to those who study English as a second language in order to train their traditional literacy skills (reading/ listening comprehension, speaking and writing) in English through born-digital reading experience. The research goal was to analyze both types of experiences and present a strategy to the digital literary text integration in educational process in Russia.