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Journal of Tourism, Heritage & Services Marketing (JTHSM) is an international, open-access, multi-disciplinary, refereed (double blind peer-review) journal, aiming to promote and enhance research in tourism, heritage and services marketing.
The journal is intended for members of the academic community active in different sectors of tourism, heritage and services. JTHSM provides a platform for debate and dissemination of research findings, new research areas and techniques, conceptual developments, and articles with practical application to any tourism, heritage, and services marketing segment.