Two-Sided Market as Technological Template for Exhibition Business Model

Автор: Simonov K.
Сборник: 11th International Scientific Conference “Business and Management 2020”
Год издания: 2020
Издательство: Vilnius Gediminas Technical University
Местоположение издательства: Lithuania
Первая страница: 100
Последняя страница: 110
DOI: 10.3846/bm.2020.503
Аннотация: Purpose of the study – to form two-sided network market on discrete sequence of thematically identical short-term periodic trade shows. Methods of the investigation are based on the theory of two-sided markets, the theory of industry markets and entrepreneurship, management theory, logistics theory, the theory of systems. Results of the investigation: process model was developed for transforming plat-form's resources and its parties into intermediary services of exhibition organizer; exhibition market was proved to belong to the category of Rochet & Tirole markets; toolkit of two-sided markets theory was used to develop the concept of value creation management in exhibition market network; features of logistics support for exhibition business were analyzed. All these findings lay foundations of exhibition two-sided network markets theory, created to provide methodological support for exhibition business.
Добавил в систему: Симонов Кирилл Вячеславович

	ИСТИНА	Войти в систему Регистрация
	ИПМех РАН
	Главная Поиск Статистика О проекте Помощь

ИСТИНА