Аннотация:The innovative activity of a modern enterprise closely related to the concept of research intensity. The aspect of the influence of research intensity on the competitiveness of an enterprise missed due to the ambiguity of the interpretation of this term. An industrial enterprise with an innovative component obviously has a competitive advantage. The analysis and systematization of the existing research intensity criteria carried out in the study makes it possible to identify the strengths and weaknesses of the enterprise, working with which will increase the level of competitiveness, research intensity of the enterprise and the efficiency of its activities.