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The biennial conferences of Asian Studies in Israel were launched in 2001 to address the needs of the growing community of scholars and research students in the field. Our initial goal was to facilitate exchange of ideas among Israeli scholars but soon enough the conferences were transformed into international bilingual events, reflecting thereby the intensification of ties between the Israeli academic community and colleagues from Asia, Europe and North America. The forthcoming 14th Conference of Asian Studies in Israel (ASI18), to be held at Mt. Scopus campus of the Hebrew University of Jerusalem on May 23-24, is due to become the largest event of this kind. With over 200 participants from all over the world, and 49 panels covering multiple fields – from China’s beauty industry to Jews in Central Asia, from Esoteric Buddhism to North Korean foreign policy from migration in Southeast Asia to the legacy of the Mongol Empire, from Japanese warrior culture to post-colonial India, contemporary China and much more… The conference’s concluding panel will be a roundtable titled Asia is Here! Asia in the Israeli Experience. Featuring four experts on Asian business, tourism, spiritual teachings and food culture, this panel brings together academy and practice to analyze the place of Asian cultures in contemporary Israeli society.